
FRACTIONAL CREATIVE DIRECTOR
Hands-On Creative Leadership and Solutioning for Bussy Marketing Teams

I bring 25+ years of experience leading teams through major transformations to help your team work smarter, not harder.
Does this sound familiar?
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Your marketing team is busy, and somehow it feels like things aren't moving
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Your team is feeling overwhelmed and burnt out (working hard but not efficiently)
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Projects keep missing deadlines (unclear workflows, bottlenecks everywhere)
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You're spending money but can't track ROI (what's working? what's wasted?)
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Everyone's talking about AI, but you don't know where to start—or if your team is ready
Here's the truth:
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You don't have a creative problem. You have a creative OPERATIONS problem.
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Your team doesn't need more people.
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They need someone who can see where the machine is breaking down and fix it.
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And I'm guessing you're not ready to hire one full-time at $150K+ salary.
That's why I am here.
Your Fractional Creative Director and Strategic Support Solution.
Who is this for?
Companies with in-house teams that are realizing something is missing and are looking for fractional support.
You need someone who can see the big picture, set the strategy, and keep your team moving, without micromanaging every detail.

GET Creative clarity within your team
Why I am your best choice as Fractional Creative Director
What is a Fractional Creative Director, and why should you hire one?
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You'll have a senior creative leader on your team, without paying them a full-time salary or benefits.
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You'll get high-level strategic recommendations and creative services on a part-time basis
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You'll get the expertise exactly when you need it, without the full-time overhead.
What makes me different?
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Strategy + Execution (most fractional CDs only do strategy)
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Owner-to-Owner approach (I work directly with business owners, not marketing managers)
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No corporate BS (fast, practical, outside-the-box thinking)
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AI-powered efficiency (I leverage AI for competitive analysis and faster delivery)
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Hands-on partnership (I'm not a consultant who disappears after delivering a deck)
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Access to 25+ years of Fortune 500 creative leadership (Abbott, Ford, Johnson & Johnson, Pfizer, Porsche)
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You're not paying for my learning curve, but for 25 years of pattern recognition.
I don't just "make the creative output better." I diagnose and fix what's broken in your creative operations so your team works smarter.

How a Fractional Creative Director Works
Discovery | Strategic Thinking | Creative Execution | Ongoing Support
I Believe in creative teams that work smarter not harder
1: DIAGNOSE: I listen, learn, and discover what's actually broken
Most companies think they need better creative output. A rebrand. Stronger campaigns. More consistent design. But usually? The real problem is deeper. I spend the first month understanding where breakdowns are actually happening. Usually? The problem is operational.
2: IMPLEMENT: We create the roadmap and systems your team needs together
No 40-page strategy decks that live in a drawer. I help set up or build the creative infrastructure that's been missing. Your team gets clarity. Leadership gets a common language. And you? You finally have a system, not chaos.
3: TEST, LEARN, AND PIVOT: Making sure the work actually happens.
This is where I'm different: I follow through with weekly check-ins, problem-solving, reviews, updates, and clear direction for what we built together, and keep everyone moving forward.
4: CLARITY: You and your team have clarity
Your team has the tools, standards, and confidence it needs to deliver work you're proud of and generate results. They are ready to move on their own.
The result?
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Your team moves smarter without working harder.
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Projects hit deadlines
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Budget gets spent strategically, not reactively

WHO are companies I WORK WITH
Companies in need of operational diagnosis + creative solutioning
I'm taking on 4-5 Fractional Creative Director partnerships for 2026. If you're a business owner who values strategic creativity, wants to move fast, and is a partner who gets it done, let's talk.
What happens on the call:
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I'll ask about your business, your brand, and what's not working
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You'll ask me anything (my process, my experience, how I work)
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If it's a fit, I'll recommend which package makes sense for you
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If it's not a fit, I'll tell you honestly and point you in the right direction
No pressure. No sales pitch. Just a conversation.
I diagnose what's broken and implement the systems that make your marketing team work smarter (so they can finally do their best work)


