Your Brand AI

If You’re Not Training Your Bot, You’re Just Throwing Spaghetti at the Wall

You’ve seen it before:

That AI-generated post that kind of sounds like you… but mostly sounds like everyone else.

The tone’s off, the story’s missing, and the magic? Nowhere to be found.

Let’s be honest—if you’re not training your AI with intention, you’re just throwing spaghetti at the wall and hoping something sticks.

I used to think AI content was only good for filler. Then something shifted.

From Brand Strategy to Bot Building

Here’s a question I didn’t expect to be asked a year ago:

"What’s a senior designer doing building AI systems?" Fair question. After three decades helping brands craft strategic, emotionally-resonant content, I never imagined I’d be co-creating AI tools. But once I saw what was possible? I couldn’t not get involved.

At this level, design isn’t just about how things look. It’s about how they connect. How ideas align. How teams flow. And how brands stay consistent across platforms—without burning out.

It Started with Two Nerds and One Big Idea

I started having weekly chats with Heidi, a systems whiz. I’m a brand nerd, she is an AI nerd. A perfect combo. We were both hearing the same thing from clients:

• "I have an AI tools… but I don’t know what to do with them.”

• "It gives me content, but none of it feels like me or my business.”

• “It’s doesn't feel like it is saving me time because of all the options.”

So we started asking different questions:

• What if AI didn’t just output?

• What if it actually understood?

• What if we create a brand foundation for the Ai?

• What if we train it and share prompting practices?

Building A Brand-Aware AI That Thinks With You

Together, we are working on something smarter—a custom AI assistant that knows your brand’s voice, values, tone, and content structure.

It doesn’t spit out cookie-cutter captions.It helps you create consistent, on-brand content that connects. We’re not offering only prompts. We’re building a system.

putting 50 years of experience to work

Heidi Araya brings deep knowledge of AI systems, workflows, and process optimization. She’s helped companies automate without losing what makes them human.

Monica (me!) brings award-winning experience in creative direction, brand storytelling, and strategic content that converts.

This isn’t just about tools. It’s about training your bot to think like your team, not replace it.

The Real Outcome: Momentum

When you align your brand, your tools, and your team—you don’t just move faster. You gain momentum.

This isn’t about replacing people. It’s about empowering your people to do their best work, with tools that support their brilliance.

Beyond the Build: We Train Your Team, Too

Once our assistant is live, we don’t just hand it off. We coach your team on how to:

• Train and update the bot

• Use AI for real content workflows (not just "quick wins")

• Create repeatable systems that save time and amplify brand equity

Because AI alone isn’t the full solution. But AI + strategy + systems? That’s the game-changer.

Want to See It in Action?

Stay tuned and let us know where you are at. If your AI feels like spaghetti on the wall, it might be time for something smarter.

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Drop me a message. Your brand deserves better and so do you. Schedule your 30 Min FREE intro call.